September 13, 2021
To our valued clients:
I’m pleased to share an exciting update. This morning we announced that TransUnion signed a definitive agreement to purchase Neustar’s marketing, risk, and communications businesses. We also announced that our security business is being retained by our current equity holders.
This is an important milestone for Neustar as it will launch the next growth stage for all our businesses. With TransUnion, our marketing, risk, and communications data-oriented businesses will be accelerated. Our security business will be enhanced through a dedicated focus and investment strategy for our cloud-oriented security solutions.
Today’s announcements are compelling for all parties involved. For Neustar and TransUnion, the combination enhances our core identity capabilities by increasing the breadth of data and sources for our identity resolution platform, OneID. It also brings together capabilities to enable businesses like yours to target and measure your marketing effectiveness more precisely and transact with end-consumers with more confidence.
Together, Neustar and TransUnion’s complementary strategies and cultures will drive enhanced innovation to build and scale leading identity-based solutions that make trust possible between consumers and businesses while supporting your evolving needs.
For our security business, the transaction with TransUnion paves the way for it to accelerate its strategy to deliver enhanced cloud-based security solutions. Our investment partners, led by Golden Gate Capital, and I will be working with the Security Solutions leadership to build on our differentiated business to drive new and innovative ways to support the market’s current and future network security needs.
Neustar will operate business as usual until the transactions’ close, which we expect will take place in the fourth quarter of 2021.
We look forward to sharing more about these two important milestones and how they will benefit you. Until then, if you have any questions, please reach out to your account manager or primary Neustar contact. You can also email us at: firstname.lastname@example.org
Chief Executive Officer