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May 3rd, 2018

Join Neustar at the 2018 DMA Marketing Analytics Conference to Hear AT&T Talk Transformation — Plus Get 15% Off

Join Neustar for two great opportunities at the 2018 Marketing Analytics Conference from May 16-18 in Atlanta, presented by the DMA. Attend our not-to-be-missed session to learn how AT&T’s Cricket Wireless used customer intelligence to transform its marketing strategy. And register now as a Neustar guest by using the discount code NS15 to receive 15% off your conference registration.

Conference Session: AT&T & Neustar

Hear Salim Sitafalwalla, Director of Consumer and Competitive Insights at AT&T, and Julie Fleischer, VP of Marketing Solutions at Neustar, discuss how Cricket transformed its marketing strategy through authoritative customer intelligence. You’ll learn how Cricket used advanced analytics for smarter segmentation, optimization across initiatives, better organizational transparency — and marketing that outperformed.

The session will be held on May 17 (Conference Day 1) at 3:05 PM.

To get more insights from Julie ahead of the conference, read about data-driven marketing in the age of GDPR on the DMA blog.

Special 15% Discount for Neustar Guests

Get a 15% discount to the entire conference when you register with Neustar. Use discount code NS15 when you register at mac.thedma.org.

The DMA Marketing Analytics Conference is one of the premier data-driven marketing conferences of the year. Learn from C-suite executive keynotes, hear detailed case studies, and engage in collaborative problem-solving sessions to gather the tools you need to establish or improve your organization’s data-driven marketing. We look forward to seeing you there!

 

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