Engage the Right Target Audiences at Scale and Across Channels
Get precision audience targeting and cross-channel insights, inclusive of TV and walled gardens.
Custom audience targeting driven by consumer data based on individual and household level attributes, lifestyles, and product preferences.
Future-proof your marketing campaigns against the loss of third-party cookies and mobile ad IDs (MAIDs).
Match and syndicate custom affinity audiences
Leverage thousands of custom audiences based on people, not devices
Get the solution built for a privacy-first, post-cookie world
Reach your best customers and prospects, for maximum addressability, quality, and scale.
Deliver more relevant and engaging digital advertising
Target based on offline demographics, behaviors & propensities
Tap into audiences matched using a wide range of cookieless identifiers
Create a single view of your best customers, powered by Fabrick, Neustar's identity-based customer cloud.
Gain insight into your best customers and prospects
Target custom audiences built from over 200 sources of offline data
Enhance targeting with continuously updated, identified, analyzed, and verified custom audience data
Propensity Audiences
With buyer behavior and brand preference insights, AdAdvisor Propensity Audiences cover every audience segment from automotive buying behaviors to household net worth, beauty and personal care, pets, real estate, education, apparel, and more.
Household Demographics Audiences
AdAdvisor’s Household Demographics Audiences enable brands to leverage household-based demographic insights to better understand their customers and deliver personalized experiences across devices.
Mobile Audiences
AdAdvisor's Mobile Audience groups focus on deterministic location-based audience targeting. With data across both iPhones and Android devices, marketers can target audiences based on preferred device type, interests, the places they visit, and the events they attend.
Financial Audiences
AdAdvisor delivers Financial Audience data for your marketing campaigns using two proprietary metrics: The Buying Power Score (BPS) and Net Asset Value (NAV) solutions. Both are based on verified offline data: BPS measures a household’s disposable income while NAV measures a household’s liquid net worth.
Thank you for contacting us. We'll get back to you as soon as possible.
x
Announcement
Effective December 1, 2021, Neustar, Inc. ("Neustar") is a TransUnion company. Together with TransUnion, Neustar’s Marketing, Risk, and Communications data-oriented businesses will be enhanced to facilitate global commerce by enabling safer and more personalized online experiences for consumers and businesses.
Neustar’s former security business, Security Services, LLC (“Security Services”), was not a part of the TransUnion acquisition. Effective December 1, 2021, Security Services is officially a Golden Gate Capital and GIC portfolio company (together "Golden Gate Capital"). As a part of Golden Gate Capital, Security Services will continue to accelerate its leadership position in cloud-oriented security solutions.
You may click here to view the official announcement: TransUnion Accelerates Growth of Identity-Based Solutions with Agreement to Acquire Neustar for $3.1 Billion – Neustar and Security Solutions are no longer affiliated companies. For additional information related to Security Solutions information and content within this website, please click here to review our website legal disclosure.
X
Cookies: This site and all .neustar TLD sites use cookies and other technologies to provide an optimal web user experience. By continuing without changing settings, you agree to our use of cookies. Disabling cookies will restrict usage of our shopping cart. To learn more, please read our Neustar Cookie Policy.
You have been opted out of Neustar website cookies. If you would like to opt out of Neustar services cookies, please click on the Neustar Choice Portal link in the Privacy Choices page.
