Don't Let Inflation Throttle Your Marketing ROI
Meta’s Head of Marketing Science shares insights on how to beat inflation.
Developed countries’ inflation rates have been moving in the high single and double digits this year, numbers not seen since the mid-70s. Whatever eventually happens, inflation and recession concerns are placing advertisers under serious pressure and are expected to do so for the foreseeable future.
Check out Don't Let Inflation Throttle Your Marketing ROI and see Meta’s Head of Marketing Science Harry Davison show how others have made a case for retaining their hard-earned budgets. And get a road map for optimising your marketing spend in a truly dicey market.
We will focus on key questions like:
- How should marketers define “marketing effectiveness” in today’s environment?
- How will audience targeting change in light of the changes in the economy?
- How does your creative marketing strategy change? How do you shift priorities in terms of product messaging?
Learn how to increase marketing effectiveness in times like these. See Don't Let Inflation Throttle Your Marketing ROI today.