Bringing the Personal Back to Shopping with Branded Calling
Consumer behavior has changed dramatically in the past few years, and perhaps forever. Rather than shopping in person, many customers tried new omnichannel models.
Those retail service firms that can rapidly reimagine their omnichannel approach to create a distinctive customer experience are most likely to thrive. Part of that omnichannel experience is the phone. Consumers value the personal touch of the phone. However, many legitimate outbound calls are blocked or marked as spam, and consumers – concerned about fraud – don’t answer the phone.
Branded Call Display lets you reassure consumers it’s you calling by displaying your full name, business location, logos, e-business cards, social media links, and more, on the mobile display. At the same time, Neustar provides the STIR/SHAKEN component that verifies that the number, and the data, have not been spoofed.