Webinar: Maximize Your Marketing ROI in a Multi-Screen World
The number of connected consumer devices is exploding. While mobile holds the promise of “always on” reach and personalized communications, marketers continue to face obstacles in identifying consumers across devices and effectively integrating mobile into their overall digital strategy.
Are you maximizing your marketing ROI in a multi-screen world?
On Thursday, December 4th, 2014 at 1:00pm EST, Neustar will host a webinar on maximizing your marketing ROI in a multi-screen world. Neustar's Director of Mobile Marketing and Analytics, Lisa Peterson, and guest speaker Jennifer Lum, Chief Strategy Officer at Adelphic, will discuss new ways to connect with your consumers and personalize their experiences across multiple screens, empowering you to stay relevant and achieve greater results from your marketing campaigns.
We invite you to learn…
- Why a unified identity is critical to unlocking a cross-device, cross-channel view of consumers
- How to harness identity data and marketing analytics technologies to maximize marketing ROI
- Real-world examples of how to effectively identify, reach, and measure consumers across devices