"Marketshare" Articles

BLOG LISTING LAYOUT

​What’s Next in Analytics?

Wes  Nichols
by Wes Nichols May 11th, 2015
​What’s Next in Analytics?

Neustar acquires MarketShare to provide a complete marketing analytics and big data cloud solution. Read Full Article

Transforming the World of Technology—Right Here in Los Angeles

Haun Li
by Haun Li May 11th, 2015
Transforming the World of Technology—Right Here in Los Angeles

Learn why MarketShare is a true Los Angeles tech success story. Read Full Article

5 Steps to Better Analytics--and What it All Achieves

Haun Li
by Haun Li March 15th, 2015
5 Steps to Better Analytics--and What it All Achieves

ANA Magazine on the practice and results of great marketing analytics, viewed from framework of the MALA awards. Read Full Article

Where is Attribution Headed in 2015? (Video)

Haun Li
by Haun Li March 2nd, 2015
Where is Attribution Headed in 2015? (Video)

Video: leading analytics professionals explore where attribution is headed in 2015. From AdExchanger’s Industry Preview event. Read Full Article