"Customer Experience" Articles

MWC18 Highlights: Identity Underpins the Mobile Experience

Jonjie Sena
by Jonjie Sena March 27th, 2018
MWC18 Highlights: Identity Underpins the Mobile Experience

Mobile World Congress in the largest event in the telecommunications industry, bringing together the brightest minds along with the latest in technological innovations in the mobile customer experience. This year, identity was a major point of emphasis. Read Full Article

Is Your People-Based Marketing Stacked for Success?

Alex LePage
by Alex LePage February 8th, 2018
Is Your People-Based Marketing Stacked for Success?

Technology has allowed marketers to know their customers like never before. But CRM data only goes so deep, and the information can change in an instant. There is a better way — a data management platform (DMP) that leverages identity resolution to connect the online and offline worlds. Read Full Article

Are Customers Getting Your Calls? Here’s What Businesses Need to Know about Call Blocking

Holly O’Hora
by Holly O’Hora February 5th, 2018
Are Customers Getting Your Calls? Here’s What Businesses Need to Know about Call Blocking

Statistics show that the phone call is still an extremely valuable form of communication between customers and businesses. But robocalls are corrupting that once trusted channel, leaving everyone frustrated. Ensure your calls to your customers get through by taking some important steps. Read Full Article

How Next-Gen Digital Identity Verification & Authentication Disrupts the Fraudster, Delights the Consumer

Andy Kim
by Andy Kim January 25th, 2018
How Next-Gen Digital Identity Verification & Authentication Disrupts the Fraudster, Delights the Consumer

When businesses can verify and authenticate the identity of who is on the other end of every transaction, it’s a win-win for both the business and the consumer. Not only does it reduce fraud, it also makes for a faster, more seamless customer experience. Read Full Article

An ‘Open Letter’ from Your Customer

Tony Kirsch
by Tony Kirsch January 18th, 2018
An ‘Open Letter’ from Your Customer

Going to a company’s website just isn’t what it used to be. So say hello to the .brand wave. Moving to a Top-Level Domain, like Neustar recently did, can provide a dramatic improvement to the online customer experience. Read Full Article