"Customer Experience" Articles

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Tools Financial Institutions Need to Mitigate Account Takeover & Account Origination Fraud

Adam Russell
by Adam Russell December 14th, 2018
Tools Financial Institutions Need to Mitigate Account Takeover & Account Origination Fraud

Learn how FIs are managing current and future account takeover and account origination fraud threats with a multilayered approach, without friction for legitimate customers. Read Full Article

How Quicker Refreshes of IP Geolocation Data Improve the Customer Experience

Steve Hindman
by Steve Hindman December 3rd, 2018
How Quicker Refreshes of IP Geolocation Data Improve the Customer Experience

Neustar issues IP Intelligence decisioning data weekly instead of monthly like many of our competitors, helping our partners provide a better customer experience because their connected devices have accurate geolocation information. Read Full Article

Why Omnichannel Is the Future of Retail for Millennials (and Everyone Else, Too)

Marc Vermut
by Marc Vermut November 1st, 2018
Why Omnichannel Is the Future of Retail for Millennials (and Everyone Else, Too)

To effectively target and reach millennial shoppers, taking an omnichannel approach that connects all your online and offline touchpoints along the customer journey is essential to getting them to purchase in-store. Read Full Article

Partner Connections: Neustar and Moz Tackle the Chaos of the Local Data Ecosystem

Holly O’Hora
by Holly O’Hora October 22nd, 2018
Partner Connections: Neustar and Moz Tackle the Chaos of the Local Data Ecosystem

We held a Q&A with Moz’s Jamie Kanter and our own David Turner to answer some questions to help business owners figure out how to keep their online business listings accurate so they don’t cause consumer frustration. Read Full Article

Learn a Better Way to Prevent Fraud and Deliver Seamless Customer Interactions

Bob McKay
by Bob McKay October 18th, 2018
Learn a Better Way to Prevent Fraud and Deliver Seamless Customer Interactions

Knowledge-based authentication is a common tool for lenders, but is notoriously cumbersome for consumers and vulnerable to fraudsters. A multi-layered approach using unique and refreshed digital, offline and device-identity data is far more effective at delivering a frictionless customer experience. Read Full Article