Measurement Posts

November 19th, 2020

Differential Privacy: A Marketer’s Guide

There are two ways to define differential privacy: as a technique, and as a discipline. When we talk about differential ...

July 29th, 2020

A Sustainable Marketing Ecosystem for a World Without Cookies

Neustar has launched Fabrick as a sustainable identity-based marketing ecosystem connecting brands, publishers, platforms and consumers using responsible identity resolution ...