Jason Masini

Jason is a Content Marketing Manager for Neustar. He has more than two decades of experience as a writer and editor in journalism and corporate marketing.

Jason's Articles

Neustar IDMP Named a ‘Leader’ in Recent Forrester Wave

June 6th, 2017

Neustar IDMP earns the most coveted designation, with Forrester citing our identity resolution as one of the key differentiators that marketers should consider from our platform over competitor offerings. Read Full Article


Follow the Lead of Tourney Winners, Ensure Your Team Is on Same Page

March 16th, 2017

Marketing teams can connect better with their customers and each other when everyone is using the same playbook, just like the best teams in the basketball tournament. Read Full Article


Personalization Begins and Ends with the Quality of Your Data

February 24th, 2017

According to a recent eMarketer study, almost three-quarters of retailers in North America have listed “Personalization” as their #1 priority for 2017. Better data through marketing analytics can be the solution to create better customer relationships. Read Full Article


A Strong Marketing Analytics Playbook Leads to a Winning Team

February 1st, 2017

The Falcons and Patriots need a solid game plan to win Sunday’s game. Neustar’s GameDay Playbook can make your business a winner using marketing analytics. Read Full Article